Tuesday, June 24, 2008

WITCH AND THE WATCH!!!!


Situated in Lengnau, Switzerland, Rado has developed a unique reputation for producing innovative watches, made from scratchproof materials.

Manufacturing approximately 500,000 watches every year, the company has as its aim "to create watches that are beautiful and that stay beautiful". Known throughout the industry for making the world's first scratchproof watch, Rado strives to create unique and innovative timepieces that will stand the test of time.



ROLEX FROM SWITZERLAND:


Rolex SA is a swiss manufacturer of and accessories. Rolex watches are popularly considered status symbol Rolex is the largest single luxury watch brand by far, producing about 2000 watches per day, with estimated revenues of around US$ 3 billion (2003). Business week magazine ranks Rolex #71 on its 2007 annual list of the 100 most important global brands, top among all watchmakers
In 1905 German watchmaker Hans wilsdrof and his brother-in-law, Alfred Davis founded "Wilsdorf and Davis" in London. In 1908 Wilsdorf registered the brand name "Rolex" In 1919 he moved the company to Geneva where it was established as "Montres Rolex S.A. Contrary to popular belief, Hans Wilsdorf was neither Swiss, nor a watchmaker. Wilsdorf & Davis was the original name of what later became the Rolex Watch Company. They originally imported Herman ageler's Swiss movemnts to England and placed them in quality cases made by Dennison and others. These early wristwatches were then sold to jewellers, who then put their own names on the dial




TAG HEUER AGAIN FROM SWITZERLAND:


Nineteenth century

Edouard Heuer founded a watchmaking company in 1860.

In 1869, Edouard Heuer patented the first crown-winding mechanism for pocket watches. In 1889, during the Universal Exhibition in Paris, the Heuer company won a silver medal for its collection of pocket chronographs

Early twentieth century

In 1911, Heuer received a patent for the "Time of Trip", the first dashboard chronograph.

Ed. Heuer introduced its first wrist chronograph in 1914. The crown was at the twelve o'clock position, as these first wrist chronographs were adapted from pocket chronographs. In 1916, Heuer introduced the "Micrograph", the first stopwatch accurate to 1/100th of a second. In 1933, it introduced the "Autavia", a dashboard timer used for automobiles and aviation (whence its name). The companion "Hervue" was a clock that could run for eight days without being wound.





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